Digital Marketing News | blue2purple's official blog


Facebook Messenger for businesses

There are many different advantages of Facebook Messenger for airlines businesses. During the last 20 years, business became less and less personal. In the meanwhile, messaging platforms grew year after year. Effectively, it was noted Read more...


How to drive innovation?

blue2purple had the chance to attend the exclusive event Travel@Google organised in Google EMEA headquarters in Dublin last week on April 25th and 26th. It has been observed in many advertising companies that marketeers don’t Read more...


Omnichannel Marketing @Google

We just had a very inspiring session @Google about omnichannel marketing. Here are some key takeaways we wrote down… When it comes to omnichannel approach, today’s is TINA’s year… There Is No Alternative. Historical players Read more...


Jump into the summer with us!

Are you longing for some sunshine at this moment? Feeling a little nostalgic for last summer? So are we! Since summer is just around the corner, we thought why not mix business with pleasure and Read more...


Mobile extreme, the only way to go

blue2purple had the chance to travel all the way to Japan to attend a very exclusive mobile summit. Google gathered sixty of the best agencies and advertisers to immerge them in to two inspiring days, Read more...