blue2purple Archives - blue2purple


The newest productivity updates for Adwords

It’s been a few months now that Google is updating their new Adwords interface. They announced in March that they would launch some very useful new features such as an account performance score and a Read more...


A Summer Party to remember

May 31 was a day to remember for blue2purple. The sunny weather and 30° degrees heat, made our Summer Party an actual SUMMER party! There was plenty of good food and drinks. Yes, we heard Read more...


Google launches the responsive search ads

Earlier last month, Google launched a new kind of ad format which allows you to enter several different combinations, adwords then selects the best performing combination. These ads that use Google’s machine learning to optimize Read more...


Instagram to allow one hour videos

Considering doing away with video length constraints, Instagram is preparing to launch a new feature that will let users post long-form clips of up to an hour, according to the Wall Street Journal. This new Read more...


New Travel Ad Solutions

Highly fluctuating prices and conditions are the cause for a difficulty to be relevant in the right moment as well as in the right context. Facebook is trying to tackle the issue by working on Read more...


8th edition of What’s next Digital

At What’s Next Digital we had a lot of interesting speakers. Not only the speakers but also their meticulously chosen topics made the event a hit. The 8th edition was all about data driven marketing. Read more...


Facebook Messenger for businesses

There are many different advantages of Facebook Messenger for airlines businesses. During the last 20 years, business became less and less personal. In the meanwhile, messaging platforms grew year after year. Effectively, it was noted Read more...