Uncategorized Archives - blue2purple


TV made smarter with DoubleClick

Google announced two new features in DoubleClick Bid Manager (DBM) that would help advertisers activate multi screens campaigns that would bridge digital and live TV efforts. According to a Google-commissioned Ipsos study, 80 percent of Lire la suite…


Finance @Google Belgium

We attended the finance at Google Belgium, and here are our takeaways. Wishing you all a happy reading! This is the year of innovation, year that technology is a competitive advantage and the year that Lire la suite…