About b2p2018

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So far b2p2018 has created 24 blog entries.

Chatbot or how to pamper customers ?

By |2019-01-18T12:17:44+00:00December 18th, 2018|

Chatbots are gaining popularity in the business world, because of their direct, personal and fluent user experience. You’re in direct contact with your customers. Why would you continue sending clients to another webpage for a [...]

Google Search is 20!

By |2018-10-17T15:15:07+00:00October 16th, 2018|

After the rise of mobile on desktop, advertising is facing the rise of assistive computing environment that is disrupting the perception of online behavior. Consumers are expecting a higher level of precision while searching on [...]

Get ready for the end-of-year retail peak

By |2018-10-17T11:02:44+00:00October 8th, 2018|

With the holiday season coming up and Black Friday just around the corner, marketers better prepare to capture the increase in demands of all those shopping consumers! The multiple peaks and the complexity of the [...]