CTR Archives - blue2purple

Will Google post come back in the top location in Google My Business ?

By Auriane Mauyen|2019-03-13T06:20:29+00:00March 8th, 2019|

Google Posts is a feature that allows people and businesses to create content directly on Google which appears highly ranked in Google search results for their business names. A few weeks ago, Google changed this [...]

Organic search CTR is dropping on Google, but why?

By Auriane Mauyen|2019-02-20T09:48:41+00:00February 20th, 2019|

Based on numbers from Jumpshot, who are specialised in web metrics, the CTR for organic searches is dropping. Over 6% on desktops in Europe compared to 2016, and over 8% for mobile searches. Why though? [...]