Google steps into the Home Services Market

By |2018-10-26T07:59:03+00:00August 10th, 2015|

  In March 2015, Amazon announced the launch of Home Services in the United States, a new section that allows users to hire 900 local service providers like plumbers, music teachers, painters,…   (Source: [...]

Google introduces the Buy Button

By |2018-10-26T08:20:47+00:00May 28th, 2015|

It was already announced in December of last year: Google is launching their own ‘Buy Button’, entering the online commerce. It will be deployed in the coming weeks, at first only on mobile devices. The [...]

Key Tactics to Optimize Ecommerce Campaigns

By |2018-10-26T08:52:41+00:00March 6th, 2015|

What have we learned at this year's SES London? Here's an overview of some key tactics to optimise ecommerce campaigns. Today, you cannot have a proper ecommerce website without having Google Shopping campaigns. If you already have [...]

Merchant Center

By |2018-10-26T12:14:30+00:00March 11th, 2014|

  Google Merchant Center is a tool which helps you upload your product listings to be used for Google Shopping, Product Listing Ads, and Google Commerce Search. This tool allows you to trigger your ads [...]