Search text ads are now extended on Youtube

By |2019-03-04T10:12:28+00:00March 4th, 2019|

Google incorporates Youtube into Search Partner network because Youtube ads have been gaining performance elements native to the traditional Search ads. Marketers will have the opportunity to target an audience according to their research, their [...]

Where digital meets mainstream medias

By |2019-02-15T08:19:29+00:00January 3rd, 2019|

Some people say that mainstream media is disappearing but is that the truth? Youtube demonstrates that digital is not replacing mainstream media, but is embracing it. On average, users watch over 180 million hours of [...]

Youtube Trueview meets real-time data

By |2019-02-11T07:47:39+00:00November 23rd, 2018|

Real time data is a current challenge for marketers. Companies can’t afford to work with outdated data and systems because they’ll put themselves in a disadvantage with the competition. In order to avoid that kind [...]