Each year, Bloovi organizes the Digital Marketing Awards (DMA), an event that puts in the spotlight the best cases and agencies from the Belgian digital sector. This year, blue2purple was nominated for best performing SEA campaign and had the chance to attend this exclusive event. We had the opportunity to connect with people from the digital scene but also to re-connect with old friends. And icing on the cake we had the great pleasure to find out that we were the winners of our category!
The briefing was: “How multiply sales per 10 thanks to ads automation in Adwords”. Blue2purple has been working with Delhaize for several years. For its Wineworld department, we implemented a tool that automatically created ads based on Delhaize Wineworld’s product flux. As a result, the volume of online wine sales increased drastically. This case, submitted by Lisa Diamant, our devoted account manager in charge of the project perfectly matched the briefing!
The 23rd of November will remain engraved in our memories and we are more than ever boosted to participate and win a second award next year. We’ll be there!