Here we are !! Our Keynote session, taking place at the Residence Palace, is in full swing 🚀
At the program :
💥10 speakers – 1 Keynote – 150 attendees
💥Exclusive Guests : Google – Waze – LBMA – Needle – Proximus
This morning, Maxime Heutz from Google gives insights about how you can drive your customers to store using digital and how to measure its impact.
After, Quinten Galle from Proximus and Nicolas Beguin from blue2purple will talk about how Programmatic is disrupting Traditional Media Buying. They will draw up an inventory of the progress of Programmatic in “traditional” companies, in partnership with some of the main market players.
At last but not least, Thomas Bartuel from Waze will help you to understand how you could place your physical stores at the heart of your digital strategy. This session provides you with the latest data on drivers behaviours in Belgium, as well as case studies of advertisers who have succeeded in driving people to their store / increasing in-store sales using local media like Waze.
Stay tuned, it is not all over yet 🚀💥