Product Listing Ads are a great way to enhance consumer experience. It’s an easy way to promote your products on the Google Search Engine, by linking your product catalogue to your Merchant Center & your AdWords account. Highly targeted ads will be produced, which will include pictures, price and description. Consumers will be able to see what you offer before they go on your website. So basically consumer experience will be improved, which will lead to more sales at a lower CPA.
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